Tame Impala & A.P.C. Launch ‘Psychedelic Minimalist’ Style Collection

(A.P.C. x Tame Impala)

(A.P.C. x Tame Impala)

(A.P.C. x Tame Impala)

Parisian fashion brand A.P.C. has launched trippy new style collaboration with Kevin Parker of psych-pop supergroup Tame Impala. The latest collab from A.P.C.—which has previously partnered with everyone from preppie outfitter Lacoste to rapper Kid Cudi—finds Tame Impala’s Kevin Parker exploring “psychedelic minimalism” in a style collection that’s “perfectly in line with the Australian’s band’s technicolor sonic world.”

(A.P.C. x Tame Impala)

“When my daughter introduced me to Tame Impala,” said A.P.C. founder Jean Touitou, “it struck me as a synthesis of everything I’ve liked since the 1960s, from Soft Machine to Pink Floyd. I immediately loved their musical singularity and their deceptively casual style.”

(A.P.C. x Tame Impala)

A.P.C. x Tame Impala explores Kevin Parker’s playful references for the capsule, “the post-hippie communes and intentional-living communities of ’70s Australia, as well as his own meditation practice,” according to A.P.C.—that result in loose, flowing silhouettes and muted, earthy, pastel tones.

(A.P.C. x Tame Impala)

Sustainably sourced to Parker’s specifications in heavyweight jersey, fleece and denim, the pieces can be worn tone-on-tone or mixed and matched. Their pastel yellow, pink and charcoal grey hues were obtained using environmentally-safe mineral dyes.

The line includes multicolored alpaca sweaters and striped cotton corduroy trousers, accentuated by accessories like logo-branded bucket hats, shades and a shoulder bag in pale pink, faded rose and charcoal gray dyed denim. The meditation theme reverberates with the Tame Impala song title “breathe deeper” screen-printed on a white cotton T-shirt. For cooler weather, the collection showcases a sweatshirt and jogging pants and dark navy blue jersey with wave-like quilting.

All pieces in the collection are unisex and available in sizes XXS to XXL. The collab drops on July 18 at A.P.C.’s webstore.

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