Miller High Life Will Build a Custom ‘Dive Bar’ Shed In Your Backyard
Complete with woodsy decor and enough Miller High Life to last an entire year.
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The coronavirus crisis may have shuttered neighborhood bars for much of 2020, but now Miller High Life is bringing the “dive bar” experience right to one lucky beer drinker’s backyard.
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The beer brand is currently conducting a Miller High Life Backyard Dive Bar sweepstakes, with the winner getting a wood-paneled watering hole valued at $10,000 built on their property. Appropriate decor and provisions include outdated stools, a popcorn machine, retro High Life artwork, Miller High Life tap handles, a spot for a bouncer, cozy lighting, and enough beer to last the rest of the year.
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Sound like a dream? You’re not alone, as over 93,000 thirsty hopefuls have already entered the contest. Consumers of legal drinking age can enter by texting “DIVEBAR” to 90464 to receive a link or visit www.HighLifeDiveBar.com to do the same.
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Miller previously transformed a run-of-the-mill Michigan lake house overlooking Mona Lake, into a retro ’70s-style pad complete with mod furniture, an avocado-colored kitchen, shag carpets, house plants, wood paneling, and a mini bar packed with snacks and plenty of Miller Lite.
Reservations for the so-called Miller Timeshare filled up immediately, but the Miller High Life Backyard Dive Bar sweepstakes runs through September 22.