In the age of smartphones, watches are often tragically overlooked. After all, those addictive hand-held computers in our pockets already tell us what time it is, along with practically everything else.
But luxury wristwatch aficionados would point out that a classic timepiece is still the most essential of all man jewelry (with the possible exception of a wedding ring) and a watch’s ticking presence is a sure sign that its owner takes time—and personal style—seriously.
The Watch Book, edited by Gisbet Brunner, is a lavish tribute to the craftsmanship, aesthetics, and fine materials used by vaunted European watchmakers like Rolex, Patek Phillippe, Hubolt and Cartier.
For a preview, check out the bevy of beautiful wristwatches in the slideshow to ensure that you’re always on time.
Geek Out on the World’s Coolest Luxury Watches
From Rolex to Cartier and beyond, The Watch Book is a stunning visual ode to fine timepieces.