Hublot’s New $25K Big Bang Watch Is Made From Recycled Nespresso Capsules
An eye-opening timepiece that’s both sustainable and stylish.
The Hublot Big Bang already rests in rarified air when it comes to luxury watchmaking, boasting a mix of precision and rugged refinement, with enough special edition releases to suit the most seasoned watch collector. But what about sustainability? Yes, the famed watch has that in spades, particularly with the new launch of the Hublot Big Bang Unico Nespresso.
Your eyes aren’t deceiving you: Hublot did indeed team up with Nespresso to turn your morning cup of coffee into a fine timepiece.
Used coffee grounds from its capsules are translated into the handsome strap (one made from rubber and one option made from Velcro), while aluminum capsules are then recycled and turned into the durable case, plus the dial, crown, bezel and pushers.
It’s an ingenious turn that shifts an already covetable watch into high gear. As Hublot fittingly says, it’s a hyper-sustainable approach resulting in a watch that travels “from coffee cup to wrist.”
Hublot also calls the watch (limited to just 200 pieces) “an iconic object that symbolizes full-circle design,” and it’s delivered in a distinguished co-branded wooden box.
There are touches that celebrate both iconic Swiss brands in equal measure, from a crown engraved with the Nespresso “N” logo to the color of the timepiece itself.
The vivid green plays off the Master Origins Peru Organic Nespresso capsule color, and anyone in search of a vibrant watch in a one-of-a-kind color would do well to keep an eye out for this timepiece.
Of course, the watch doesn’t skimp on precision in favor of an eye-catching collaboration. The Hublot Big Bang Unico Nespresso boasts the watchmaker’s proprietary chronograph movement and a power reserve of 72 hours.
The “open heart” movement, which features a dial-side column wheel, features 354 components, an exquisite touch of craftsmanship meant to be readily appreciated (not unlike a fine cup of coffee, right?).
Perhaps to be expected, this first-of-its-kind watch is also next-level in terms of price: One of 200 special-edition timepieces retails for about $25,500.