Lenny Kravitz & Ray-Ban Launch Limited-Edition Gold Aviators
It’s the latest luxury brand collab from Kravitz, who previously worked on launches from Rolex, Leica and Dom Pérignon.
Lenny Kravitz is once again collaborating with a renowned brand for a stylish limited release—this time joining forces with Ray-Ban for gold-plated aviator sunglasses.
The design-savvy singer previously worked with Rolex on a limited-edition Daytona watch, Leica for a special edition camera, and helped conceive three collectible bottles of Dom Pérignon Champagne.
The Ray-Ban x Lenny Kravitz capsule collection includes yet another Kravitz-approved luxury item in the form of limited-release gold Aviator Reverse shades, featuring Kravitz’s signature etched on the lens, for $554.
Ray-Ban enlisted Kravitz to consult on the eyewear giant’s Reverse line, which has an inverted design that swaps the traditional convex lens for a concave lens. The latest Reverse drop also introduces the Black Aviator Reverse and Chrome Aviator Reverse frames.
Kravitz, who launched his signature shades ahead of the May 24 release of his album Blue Electric Light, shared a statement that further detailed the eye-catching collaboration.
“As a lifelong fan of Ray-Ban, their timeless style has always resonated with me,” Kravitz said. “The Ray-Ban Reverse collaboration is a dream come true, allowing me to merge my love for music and fashion with such an iconic brand. It’s about breaking boundaries, embracing individuality, and seeing the world from a new perspective through those innovative lenses.”
Finished with a high-performance anti-glare treatment, Ray-Ban’s latest lens is constructed to reduce up to 70% of reflections at wavelengths where the eyes are most sensitive.
The sunglasses were sustainably made with eco-friendly materials including bio-nylon lenses with a 41% bio-based carbon content, bio-acetate frames with a 67% bio-based carbon content, and a 100% recycled polyester cleaning cloth.
All Ray-Ban Reverse frames—including the Ray-Ban x Lenny Kravitz collection—are available now at Ray-Ban.com and authorized Ray-Ban retailers.
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