Musician and designer Pharrell Williams’ Billionaire Boys Club brand just unveiled an out-of-this-world ZIG X BBC sneaker collaboration with Reebok.
BBC is set to release the second iteration of the ZIG x BBC kicks, which feature a signature “moon surface print” and a sole built for athletic performance.
The spacey sneakers also feature BBC Spaceman logo with a vector branded helmet. The silhouette is inspired by Pharrell’s fascination with outer space, which dates back to his first N.E.R.D. album, In Search Of, released back in 2001.
The new silhouette arrives in a black/silver metallic colorway, retails for $160 and will be available starting February 7 at the BBC ICECREAM NYC flagship store and bbcicecream.com.
In related news, Billionaire Boys Club also dropped a new Spring 2020 apparel collection that’s heavily influenced by military and workwear. Here’s a sneak peek at the new line, which is highlighted by a camo “survival vest,” tropical field jacket, denim jacket, and other attire.
