Tag Heuer Teams With Bamford For Japanese Racing Watch
A stylish timepiece collab honoring Team Ikuzawa.
Plenty of speedy Tag Heuer watches are deeply engrained in the world of racing and motorsport, from Tag Heuer x Porsche timepieces to the iconic Tag Heuer Monaco. That lineage now adds another chapter, this time with a bit of a twist: For the first time, Tag Heuer teamed up with Bamford Watch Department, as well as Japanese racing’s Team Ikuzawa on a fittingly sleek, auto-inspired watch.
Bamford is no stranger to fusing the auto world and the world of luxury timepieces, debuting a Bamford x Land Rover watch earlier this summer, but this timepiece takes on a much more sleek, crisp design.
Described as a newly “iconic blend of Japanese racing heritage and avant-garde culture,” the watch retains the hallmarks of the famed Tag Heuer Carrera, but with more than a few distinctive twists.
It’s a meeting of the minds between Tag Heuer, George Bamford’s intense focus on customized watches, and driver, auto ambassador and creative director Mai Ikuzawa’s ongoing legacy of design excellence.
Mai follows in the footsteps of famed Porsche driver Tetsu Ikuzawa, and Tag Heuer said she “embodies the perfect harmony of her father’s racing provenance, her distinctive sense of style, and her Japanese cultural background.”
The dual-chronograph watch is packed with references to Team Ikuzawa, including significant nods to the team’s red-and-white livery.
The 42mm polished steel watch is topped with an anti-reflective, domed sapphire crystal for perfect clarity of vision, and it’s also outfitted with the Heuer 02 movement, plus a red 60-second/minute scale.
It’s finished off with either a steel three-row bracelet or a sleek white leather strap, while the sapphire caseback is engraved with a limited-edition number out of 100.
As Tag Heuer notes, the “outcome is an unparalleled combination of horology, elegance, and racing resonance that will be recognized by those who know.”
And those who know will need to secure their own piece of racing and horology history at Tag Heuer’s Japanese E-commerce Web site for a limited time (and at the right price: $6,300).