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"Canceling is a trend that needs to stop."
The hip-hop mogul made a staggering $950 million in the 2010s.
The Grammy-nominated rapper and entrepreneur was gunned down Sunday in front of his L.A. store.
Kanye wasn't even close...
"I can't allow for my name and brand to be associated with a company that could let this happen."
Hip-hop's richest mogul would be the first black NFL owner.
Demi Lovato is also getting in on the action...
You won't believe who's number one...