If you’ve been keeping track of Kylie Jenner‘s moves publicity and profit-wise, this isn’t going to surprise you. According to Forbes magazine, the 20-year-old baby of the Kardashian family is on her way to beating Mark Zuckerberg’s standing record as the youngest self-made billionaire, ever.
Anyone sitting there and saying either “who the hell is Kylie Jenner” or “no way, that Instagram person?” doesn’t know the numbers. Jenner knows how to make bank.
Fox Business breaks it down:
The 20-year-old, who launched her own cosmetic line called Kylie Cosmetics less than three years ago, has already accumulated more than $900 million. According to Forbes, she sold more than $630 million worth of makeup since its launch, including an estimated $330 million in 2017. Forbes said it valued her company at nearly $800 million, and Jenner owns 100% of it.
That’s not all.
Jenner also reaps a cool $100 million in profit from Keeping Up With the Kardashians and her sponsored posts on Instagram. She has 110 million followers, so for an advertiser, that’s a lot of guaranteed eyeballs on their product. She’s basically a money-making machine.
Let’s give Jenner even more credit. According to Forbes she’s built this empire from investing her own money. “I don’t want to do it with anyone else,” she said.
Taking stock of your platform and leveraging it to absolutely blow up your own bank account is damn smart no matter how you slice it. Respect.
Well, respect from some. Social media reactions revealed some blistering takes on the news.
calling kylie jenner a ‘self-made billionaire’ is like claiming you made soup from scratch because you opened a can and reheated it.
— harnidh (@chiaseedpuddin) July 11, 2018
Forbes magazine said that Kylie Jenner is worth $900m, and in the same article they wrote “Forbes couldn’t verify it” . So they basically took what Kris Jenner told them and ran with it? pic.twitter.com/loDDgS7GAz
— Kelvin Lee Jones (@KelvinLeeJones1) July 11, 2018
https://twitter.com/SheraeSpeaks_/status/1017063055283359745
Even the dictionary got in on the act.
Self-made means having succeeded in life unaided.
Used in a sentence: Forbes says that Kylie Jenner is a self-made woman. https://t.co/sr8Ncd7s5A https://t.co/ehEL7Cf6KV
— Dictionary.com (@Dictionarycom) July 11, 2018
Reading that Kylie Jenner is worth $900 million at 20 years old just ruined my entire damn day.
— Rhana Natour (@RNatourious) July 11, 2018
https://twitter.com/OneAcmeMan/status/1017128139548344320
We get the point about being born into money; no one believes the Kardashians were ever anywhere near what counts as poor. They didn’t need to raid the local food bank or eat hot dogs and chips till the rent was due.
But who knows? Kylie Jenner might have come up if she’d had a poor background, too.
Billionaire, schmillionaire, look at her. We’re good with this.